water-purifier.jpgWater purification is only the beginning of the good things that are happening for the poor in India — all in the name of “business” but to benefit those who need help.

Indian companies are becoming cutting-edge innovators as they target one of the world’s last untapped markets: the poor.

For the slum family struggling to get clean water, there is a $43 water-purification system. For the villager who wants to give his child a cold glass of milk, there is a tiny $70 refrigerator that can run on batteries.

“Our family has never had a refrigerator before.”

(Continue reading in the The Wall Street Journal)

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