While the ice bucket challenge to support ALS research and awareness makes its rounds on social media, and Robin Williams’ death has made depression a much-discussed topic, I decided to combine the release of my new instrumental song New England Winter with a fundraiser for Alzheimer’s research.
My grandfather (pictured here) died in 2002 from complications due to Alzheimer’s, so I decided to use the appeal of music to help increase donations and awareness for the disease.
The song was released Saturday, and for the first 30 days, I am donating all proceeds to ALZ research. If anyone pays above the $0.99 asking price for the song, I am matching their donation. Anyone who shares the information on social media gets a signed copy of the CD single. My original goal was $250, but within six hours of its release, I had already surpassed that.